At Rollbacker, we value the privacy of our visitors and customers. We also know that people are concerned about how their online activity can be monitored, and what information is shared with other companies.
Google Analytics is a commonly used online tool that allows Rollbacker to see how well we are doing when helping people shop online. It records information including how you reached the Rollbacker site, the city and county that you're browsing from, and what browser you are using. We can then see how people used the Rollbacker website to purchase from us. Google Analytics is invaluable in helping us improve our service. We never pass any personally identifiable information over to Google.
The Google Analytics cookies are named __utma, __utmb, __utmc, __utmli and __utmz